---
title: "On building “not-another” internet brand"
description: "Eleven brands in, the pattern I keep returning to."
url: "https://0xgthuva.com/on-building-not-another-internet-brand/"
markdown: "https://0xgthuva.com/on-building-not-another-internet-brand.md"
author: "Thuvaragan Gobalakrishnan"
published: "2026-10-15T23:01:39+00:00"
updated: "2026-10-15T23:01:39+00:00"
reading_time: "1 min read"
categories:
  - "General"
tags:
  - "brands"
  - "buildinpublic"
---

# On building “not-another” internet brand

General · Oct 15, 2026 · 1 min read · By Thuvaragan Gobalakrishnan

> Eleven brands in, the pattern I keep returning to.

Eleven brands in, the pattern I keep returning to.

Tags: #brands, #buildinpublic

---

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